Professional Summary
Transformational and charismatic business leader specializing in development strategy and operational optimization with exceptional experience and proven track record. A global lead of procurement and strategic development management with projects across Middle East and beyond. In depth knowledge of infrastructure, transportation, international development, civil engineering, conflict management, bidding process and contract negotiation in the construction industry. Commercially astute team player with vision, drive and outstanding communication skills with marketing experience at management and director level.
Highly ambitious and forward-thinking professional with an astute and results-focused approach creates solid sustainable platforms, supported by technical excellence, for business growth. Passionate about generating positive social outcomes for communities, this innovative solution-driven leader is now seeking further career progression and challenge as a business development director. Focus on Sustainability, Modern Methods of Construction, Lean construction, Smart City, Citizen Centric cities. Acting as a mentor working with the new generations of students during the Construction Ideation Jam by Satoshi Block Dojo and Hult Business School.
Research & Data collection | Data analytics and Integration, Statistics modelling | Cost Benefit AnalysisMarket Intelligence | Automation in Built Environment | Smart City Concepts | Modular Construction
The future is coming
Ready or Not
Discover all my major achievements, including being featured in the most prestigious construction magazines, being a panel judge in revolutionary smart-construction events, being one of the most influential business women in the Middle East, getting certified in smart cities, and much more.
I possess 15+ years of executive management and business development experience gained geographically across Qatar, Saudi Arabia, UAE, Central Asia and Europe.. I have been instrumental in developing business opportunities to lead the transformation of early start-ups into commercially successful ventures and established companies into well-diversified business groups.
- Business Development & Transformation
- Research & Development
- Strategic Business Modelling
- Revenue & Profit Maximization
- Strategic Marketing & Digital Marketing
- Business process optimization through digitalization
- Data analytics and Integration, Statistics modelling
- Market Intelligence
- Automation in Built Environment
- Thought Leadership & Vision
- New business development
- Key Performance Indicator monitoring
- And much more...
High quality marketing and branding content that has been optimised through marketing analytics, web analytics, UX research, and A/B testing. This content helps company reach their target audience, increase the engagement rate with their communities and improve their conversion rate.
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